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How to Use Web Analytics to Grow Your Small Business

Fall 2017

Is your website effective in generating awareness and leads for your business? Are your customers finding the information they are looking for on your website?

In this two-hour interactive session, you will learn how to answer the above questions and many more, including:

  • Why web analytics are essential to gaining insights into your website visitor behaviour
  • What some of the most commonly used web analytics tools used by small businesses are
  • How to figure out what data matters most to your business
  • How to use this data to refine your website and promotional efforts to grow your business
Schedule

1 Wed, 08:00 – 10:00

Date

November 08, 2017

Instructor

T. Jutras

Course Reference Number (CRN)

93052

$75

Product Description

Is your website effective in generating awareness and leads for your business? Are your customers finding the information they are looking for on your website?

In this two-hour interactive session, you will learn how to answer the above questions and many more, including:

  • Why web analytics are essential to gaining insights into your website visitor behaviour
  • What some of the most commonly used web analytics tools used by small businesses are
  • How to figure out what data matters most to your business
  • How to use this data to refine your website and promotional efforts to grow your business

Additional Information

Schedule

1 Wed, 08:00 – 10:00

Date

November 08, 2017

Instructor

T. Jutras

Course Reference Number (CRN)

93052