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Digital Content Marketing Strategy

Spring 2017

Ever looked at your social media channels and wondered how or what you should post next? If so, whether you are working in marketing or social media, are an entrepreneur or a manager of a small business, this course is for you! This course will teach you how to create visual, written and other forms of social media content within a consistent strategy. We’ll go far beyond theory and get into the practice of actually creating content to be published on your channels. Real-world examples will be presented from successful local brands, as well as hands-on exercises with real-time feedback. Newcomers to social media are encouraged to attend the Social Media Mastery or Social Media Fundamentals course prior to enrolling in this course. Access to Facebook, Twitter and Instagram accounts is recommended.
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Note: This course qualifies for an Award of Achievement in Applied Digital Communications & Social Media.

You may also be interested in …

Social Media Fundamentals
Social Media Mastery: Unleash a Successful Online Personal Brand
Introduction to SEO, Google AdWords, and Google Analytics

Schedule

4 Thu, 18:30 – 21:00

Start Date

March 30, 2017

End Date

April 20, 2017

Instructor

C. Galway

Course Reference Number (CRN)

91022

Registration for this course is now closed. Please call us at 604.984.4901 for additional details or email us at csee@capilanou.ca

Product Description

Ever looked at your social media channels and wondered how or what you should post next? If so, whether you are working in marketing or social media, are an entrepreneur or a manager of a small business, this course is for you! This course will teach you how to create visual, written and other forms of social media content within a consistent strategy. We’ll go far beyond theory and get into the practice of actually creating content to be published on your channels. Real-world examples will be presented from successful local brands, as well as hands-on exercises with real-time feedback. Newcomers to social media are encouraged to attend the Social Media Mastery or Social Media Fundamentals course prior to enrolling in this course. Access to Facebook, Twitter and Instagram accounts is recommended.
AoA thumbnail
Note: This course qualifies for an Award of Achievement in Applied Digital Communications & Social Media.

You may also be interested in …

Social Media Fundamentals
Social Media Mastery: Unleash a Successful Online Personal Brand
Introduction to SEO, Google AdWords, and Google Analytics

Additional Information

Schedule

4 Thu, 18:30 – 21:00

Start Date

March 30, 2017

End Date

April 20, 2017

Instructor

C. Galway

Course Reference Number (CRN)

91022