How to Create Instagram Content and Build Your Online Community (Small Business Workshop 1) January 15, 2020

Are you looking to increase awareness of your small business with Instagram? In this two-hour, hands-on workshop at the new CapU Lonsdale, learn step by step how to target, attract, and grow your following with the right people using Instagram best practices.

In this workshop, you will:

  • Learn how to set up your small business’ brand on Instagram
  • Create content that attracts the right followers, and allows your small business to be discovered
  • Discover tricks for creating amazing Instagram photos – every time.
  • Learn how to use Instagram Stories to increase engagement
  • Develop an actionable content plan for your Instagram account to implement right away
  • Test, measure and evaluate an Instagram campaign

Led by CapU instructor Julie Sheldon, this workshop is ideal for anyone who wants to explore Instagram as part of an overall marketing strategy, and is relevant to beginner and intermediate Instagram users.

Bring your smart phone and be prepared for hands-on practice!

About the Instructor:

Julie Sheldon
Over the last 15 years, Julie has focused her expertise in digital & social media marketing, where she’s led the social media strategies for brands such as Save-On-Foods, NFL Canada, Viacom New York, Home Hardware and Shopper’s Drug Mart to name a few. Then one day, the west coast (and its beauty!) came calling, so she picked up her life in Toronto and moved to Vancouver to start her own freelance consulting business. In addition to teaching Social Media Strategy courses, Julie now focuses her time working with Ad Agencies and Fortune 500 clients across North America.


Save by signing up for the Small Business Series 3-workshop bundle!